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	<title>Glenn Mosier&#039;s San Diego Clean Tech &#187; Guest Author</title>
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	<link>http://www.glennmosier.com</link>
	<description>Glenn Mosier&#039;s San Diego Clean Tech</description>
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		<title>Two Electrifying Bills in progress</title>
		<link>http://www.glennmosier.com/2010/06/two-electrifying-bills-in-progress/</link>
		<comments>http://www.glennmosier.com/2010/06/two-electrifying-bills-in-progress/#comments</comments>
		<pubDate>Thu, 17 Jun 2010 14:35:24 +0000</pubDate>
		<dc:creator>gmosier</dc:creator>
				<category><![CDATA[Guest Author]]></category>
		<category><![CDATA[Transport Technology]]></category>
		<category><![CDATA[350Green LLC]]></category>
		<category><![CDATA[Electric Vehicles]]></category>
		<category><![CDATA[Mariana Gerzanych]]></category>

		<guid isPermaLink="false">http://www.glennmosier.com/?p=813</guid>
		<description><![CDATA[By GUEST AUTHOR Mariana Gerzanych CEO &#124;  350Green Last week the House and the Senate introduced separate but similar bills in support of Electric Cars.  Both are called &#8220;Electric Vehicle Deployment Act of 2010&#8243;, both have the same outcome but go about it a bit differently.  They will each allocate about $10 billion to fund [...]]]></description>
			<content:encoded><![CDATA[<p><strong>By GUEST AUTHOR</strong> Mariana Gerzanych CEO |  350Green</p>
<p><a href="http://www.glennmosier.com/wp-content/uploads/2010/04/MG-background-pic1.jpg"></a><a href="http://www.glennmosier.com/wp-content/uploads/2010/04/MG-background-pic1.jpg"><img class="alignright size-medium wp-image-750" title="MG background pic" src="http://www.glennmosier.com/wp-content/uploads/2010/04/MG-background-pic1-300x290.jpg" alt="" width="223" height="220" /></a>Last week the House and the Senate introduced separate but similar bills in support of Electric Cars.  Both are called &#8220;Electric Vehicle Deployment Act of 2010&#8243;, both have the same outcome but go about it a bit differently.  They will each allocate about $10 billion to fund charging infrastructure and increase consumer tax credits. </p>
<p><strong>House Will:</strong><br />
-  Give $800 million to five regions.<br />
-  Increase the Fed tax rebate for EV purchase to $9,500.<br />
-  Give Tax Credits for the purchase and instalation of EV infrastructure up to $50,000.<br />
-  Representatives Edward Markey (D-Mass.), Jerry McNerney (D-Calif.), Judy Biggert (R-Ill.), Anna Eshoo (D-Calif.) introduced the bill.</p>
<p><strong>Senate Will:</strong><br />
- Give $250 million to fifteen cities.<br />
- Increase the Fed Tax Rebate for EVs to $10,000.<br />
- Senators Lamar Alexander (R-Tenn.), Byron Dorgan (D-N.D.) and Jeff Merkley(D-Ore.) presented the bill.<br />
Both bills look at reducing the nation’s dependency on Oil and follow the recommendations set forth by the EV Coalition earlier this year.  The exact language isn’t available yet; the bills are in the markup stage which means they will look completely different from the original documents.  Several large players are weighting pro and con.  The BP spill is rather unfortunately helping to push it along.</p>
<p><em>Mariana Gerzanych is CEO of 350Green LLC, a Company that will be installing charging station infrastructure for Electric Cars.  350Green is a partner in the eTec $99.8 mill DOE grant award to electrify the EV infrastructure in 5 markets: San Diego, Portland, Seattle, Phoenix/Tucson and Nashville.  You can find Mariana on Twitter @ukr50 and read more of her musings on </em><a href="http://www.glennmosier.com/wp-includes/js/tinymce/plugins/paste/www.350Green.com/news"><em>www.350Green.com/news</em></a><em>.</em></p>
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		<title>Pricing the new all electric vehicles</title>
		<link>http://www.glennmosier.com/2010/04/pricing-the-new-all-electric-vehicles/</link>
		<comments>http://www.glennmosier.com/2010/04/pricing-the-new-all-electric-vehicles/#comments</comments>
		<pubDate>Sun, 18 Apr 2010 23:05:07 +0000</pubDate>
		<dc:creator>gmosier</dc:creator>
				<category><![CDATA[Guest Author]]></category>
		<category><![CDATA[Transport Technology]]></category>
		<category><![CDATA[350Green LLC]]></category>
		<category><![CDATA[Electric Vehicles]]></category>
		<category><![CDATA[GM Volt]]></category>
		<category><![CDATA[Mariana Gerzanych]]></category>
		<category><![CDATA[Nissan Leaf]]></category>

		<guid isPermaLink="false">http://www.glennmosier.com/?p=758</guid>
		<description><![CDATA[By GUEST AUTHOR Mariana Gerzanych CEO &#124;  350Green San Diego won a 1 in 30,000 jackpot when it became a city that both GM Volt and Nissan Leaf electric cars will be introduced in this fall.  Nissan dropped the price bomb last month, the war that promises to be fierce has begun.  Leaf ended up [...]]]></description>
			<content:encoded><![CDATA[<p><strong>By GUEST AUTHOR</strong> Mariana Gerzanych CEO |  350Green</p>
<p><img class="alignleft size-medium wp-image-750" title="MG background pic" src="http://www.glennmosier.com/wp-content/uploads/2010/04/MG-background-pic1-300x290.jpg" alt="MG background pic" width="168" height="153" />San Diego won a 1 in 30,000 jackpot when it became a city that both GM Volt and Nissan Leaf electric cars will be introduced in this fall.  Nissan dropped the price bomb last month, the war that promises to be fierce has begun.  Leaf ended up at $20,280 MSRP after a $7,500 Federal Tax break and $5,000 CA Rax rebate (or a $349/month lease).  The price astounded many, including competitors like Mitsubishi that immediately responded by dropping the price for their all-electric iMiev by $6,700. </p>
<p>Even though the Leaf is priced unexpectedly low, Nissan is still making a profit.  The most expensive component of the car is the battery at $12K, which leaves $20K for the car itself.  The Leaf is an all-electric vehicle with a 100 mile range, while GM Volt is a plug-in hybrid: after 40 all-electric miles an internal combustion engine extends the range to 300 miles.   </p>
<p>GM’s price strategy remains a mystery.  It gets interesting because Nissan will have a significant economy of scale advantage since it plans to build 50K Leafs globally in its first year, and ramp up to 200K by 2014.  The price is a function of production volumes.  The demand depends on the price; likewise the price they set depends on the supply (their production volume).  GM is not planning to come even close to these production numbers, and demand for the Volt will by far outstrip the supply for quite a while. </p>
<p>Most likely the Volt will be priced higher and advertised as a different class of vehicles, since it&#8217;s a complex machine with twice as many parts.  Initially consumers will be much more comfortable with a 300 mile range.  As we move forward and the charging infrastructure is put into place, let’s hope that Nissan’s high volume plans do not short circuit the Volt.</p>
<p><em>Mariana Gerzanych is CEO of 350Green LLC, a Company that will be installing charging station infrastructure for Electric Cars.  350Green is a partner in the eTec $99.8 mill DOE grant award to electrify the EV infrastructure in 5 markets: San Diego, Portland, Seattle, Phoenix/Tucson and Nashville. “It took us all 5 seconds to decide which city to move the headquarters to” and San Diego has extended a warm welcome. You can find Mariana on Twitter @ukr50 and read more of her musings on </em><a href="http://www.glennmosier.com/wp-includes/js/tinymce/plugins/paste/www.350Green.com/news"><span style="color: #10284e;"><em>www.350Green.com/news</em></span></a><em>.</em></p>
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		<title>Electric Power Drama</title>
		<link>http://www.glennmosier.com/2010/04/electric-power-drama/</link>
		<comments>http://www.glennmosier.com/2010/04/electric-power-drama/#comments</comments>
		<pubDate>Tue, 06 Apr 2010 23:23:11 +0000</pubDate>
		<dc:creator>gmosier</dc:creator>
				<category><![CDATA[Guest Author]]></category>
		<category><![CDATA[Smart Grid]]></category>
		<category><![CDATA[Transport Technology]]></category>
		<category><![CDATA[350Green LLC]]></category>
		<category><![CDATA[Electric Vehicles]]></category>
		<category><![CDATA[Mariana Gerzanych]]></category>

		<guid isPermaLink="false">http://www.glennmosier.com/?p=739</guid>
		<description><![CDATA[By GUEST AUTHOR Mariana Gerzanych CEO &#124;  350Green Electricity providers and consumers have had a good marriage since the 1800s, small breakdowns here and there, sometimes scandals, regulation and deregulation but overall it’s been even keeled. That is until consumers decided they want more, demanding more electricity for their new toys: Electric Cars. Utilities ignored [...]]]></description>
			<content:encoded><![CDATA[<p><strong>By GUEST AUTHOR </strong>Mariana Gerzanych CEO |  350Green</p>
<p><img class="alignleft size-thumbnail wp-image-750" title="MG background pic" src="http://www.glennmosier.com/wp-content/uploads/2010/04/MG-background-pic1-150x150.jpg" alt="MG background pic" width="156" height="163" />Electricity providers and consumers have had a good marriage since the 1800s, small breakdowns here and there, sometimes scandals, regulation and deregulation but overall it’s been even keeled. That is until consumers decided they want more, demanding more electricity for their new toys: Electric Cars. Utilities ignored the whim for a decade but are starting to take notice. A study of EV impact on the grid done by ISO/RTO (ummm Power Companies) shows a positive outlook of what’s to come.</p>
<p>The report is unprintable 120 pages, here is the gist of it:</p>
<p>    * Spread out EV charging would reduce the impact on electric load</p>
<p>    * Power companies will need new tools to manage the demand from EVs</p>
<p>EVs will follow Prius sales, clustering by geographical areas, mainly North East and West coasts. This will put more strain on some Utilities and not the others, especially if all those EVs will charge at the same time. Assuming Obama gets his wish for 1 million EVs in 5 years, and everyone plugged in simultaneously: 3,800 MW of additional electricity will be needed, spread the charging over 12 hours and the demand drops to 500 MW. Here is the link to the research study: <a href="http://bit.ly/bkCGUg">http://bit.ly/bkCGUg</a>.</p>
<p>The report isn’t earth shattering, it does validate other studies and shows that Electricity providers are starting to think about EVs. It’s a bit on the conservative side though, most analysts project 1 mill EVs by 2015, whereas the report predicts a million by 2017&#8211;the Grid better be ready.</p>
<p><em>Mariana Gerzanych is CEO of 350Green LLC, a Company that will be installing charging station infrastructure for Electric Cars.  350Green is a partner in the eTec $99.8 mill DOE grant award to electrify the EV infrastructure in 5 markets: San Diego, Portland, Seattle, Phoenix/Tucson and Nashville. &#8220;It took us all 5 seconds to decide which city to move the headquarters to&#8221; and San Diego has extended a warm welcome. You can find Mariana on Twitter @ukr50 and read more of her musings on <a href="http://www.glennmosier.com/wp-includes/js/tinymce/plugins/paste/www.350Green.com/news">www.350Green.com/news</a>.</em></p>
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		<title>Industry Veteran Opines at Wall Street Green Trading Summit</title>
		<link>http://www.glennmosier.com/2010/04/industry-veteran-opines-at-wall-street-green-trading-summit/</link>
		<comments>http://www.glennmosier.com/2010/04/industry-veteran-opines-at-wall-street-green-trading-summit/#comments</comments>
		<pubDate>Thu, 01 Apr 2010 21:59:48 +0000</pubDate>
		<dc:creator>gmosier</dc:creator>
				<category><![CDATA[Carbon]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Guest Author]]></category>
		<category><![CDATA[Haskell & White]]></category>
		<category><![CDATA[Lee Barken]]></category>

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		<description><![CDATA[By GUEST AUTHOR Lee Barken, IT practice leader at Haskell &#38; White, LLP Peter Fusaro knows environmental finance markets.  As Chairman of Global Change Associates, Fusaro is an energetic and tenacious green markets cheerleader with over 34 years of government policy and industry experience.  When he took the stage at his 9th annual Wall Street [...]]]></description>
			<content:encoded><![CDATA[<p><strong>By GUEST AUTHOR Lee Barken</strong>, IT practice leader at <strong><a href="http://www.hwcpa.com/" target="_blank">Haskell &amp; White, LLP</a></strong><strong></strong></p>
<p><strong>Peter Fusaro</strong> knows environmental finance markets.  As Chairman of <strong><a href="http://www.global-change.com/">Global Change Associates</a>,</strong> Fusaro is an energetic and tenacious green markets cheerleader with over 34 years of government policy and industry experience.  When he took the stage at his 9th annual <strong><a href="http://www.wsgts.com/">Wall Street Green Trading Summit</a></strong> last week in New York City, audience members perked up and paid attention. </p>
<p>From carbon markets to green energy loans and Property Assessed Clean Energy (PACE) programs, more than 225 professionals gathered at this conference to learn about a variety of innovative financing mechanisms.  “This conference has always been the practitioners’ conference,” said Fusaro.  “This is about people doing things: innovative things, risky things, pushing the envelope and moving forward.”</p>
<p> <strong>Restarting the Green Engine</strong></p>
<p> If the path to economic development is paved with green technology, some suggest that the car is in neutral.  Unfortunately, for the past few months, the political machine of Washington has been consumed by partisan wrangling over medical insurance.  Now, with the healthcare debate behind us, there seemed to be a renewed sense of optimism among conference participants.</p>
<p> “The lack of interest in carbon is appalling, <span id="more-717"></span>but you have to look long term.  Long term, the United States will be re-engaged in this issue of green house gas reductions,” said Fusaro. </p>
<p> <strong>New Jobs</strong></p>
<p> This re-engagement provides both environmental and economic benefits.  “This will create long term job opportunities,” said Fusaro, adding “We need engineering and technology professionals along with financial services professionals.  We also need analysts for clean technology and renewables such as biofuels, solar and wind.”</p>
<p> “The sector is a lot bigger then most people realize.  We’re talking about a $6 trillion dollar business called energy.  It needs more knowledge capital.  We need education at all levels,” said Fusaro.</p>
<p> <strong>Looking Back to Go Forward</strong></p>
<p> We can learn a great deal from examining the past and what we discover is that our road to energy consumption was paved with the best of intentions.  According to Fusaro, “The reality is the United States economy was built on cheap energy.  It wasn’t madness of engineers.  We had abundant natural resources.  It was just how we did things.”</p>
<p> Changing our attitudes about energy is a slow process, but one that reveals an extraordinary opportunity to re-engineer the status quo. </p>
<p> Said Fusaro, “What is really endemic and needed is a behavioral change.  This has to be part of our DNA.  We have to think differently.  The United States cannot consume 21 percent of the world’s oil anymore.”</p>
<p> Peter Fusaro’s comments resonated with other market focused sentiments expressed throughout the conference.  We find ourselves in an era of global growth, resource constraints and an ecosystem in peril.  With New York as a backdrop for the Wall Street Green Trading Summit, it’s clear that capital markets will play a central role in driving positive environmental change.</p>
<p> <strong><em>Lee Barken</em></strong><em>, CPA, LEED-AP is the IT practice leader at Haskell &amp; White, LLP and serves on the board of directors of CleanTECH San Diego and the US Green Building Council, San Diego chapter.  Lee writes and speaks on the topics of carbon accounting, green building, IT audit compliance, enterprise security and wireless LAN technology.  He was a delegate at the December 2009 COP15 climate conference in Copenhagen.  You can reach him at 858-350-4215 or lbarken@hwcpa.com.</em></p>
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		<title>T-RECs Invade California Energy Market</title>
		<link>http://www.glennmosier.com/2010/03/t-recs-invade-california-energy-market/</link>
		<comments>http://www.glennmosier.com/2010/03/t-recs-invade-california-energy-market/#comments</comments>
		<pubDate>Thu, 18 Mar 2010 20:11:20 +0000</pubDate>
		<dc:creator>gmosier</dc:creator>
				<category><![CDATA[Climate change]]></category>
		<category><![CDATA[Energy]]></category>
		<category><![CDATA[Guest Author]]></category>
		<category><![CDATA[Haskell & White]]></category>
		<category><![CDATA[Lee Barken]]></category>

		<guid isPermaLink="false">http://www.glennmosier.com/?p=702</guid>
		<description><![CDATA[To meet renewable goals, California utilities can buy power from Arizona households. It’s a new ball game. By GUEST AUTHOR Lee Barken, IT practice leader at Haskell &#38; White, LLP To meet their renewable standards, California utilities are now able to look outside the state. What happens next should be interesting. California&#8217;s Renewable Portfolio Standard [...]]]></description>
			<content:encoded><![CDATA[<p><strong>To meet renewable goals, California utilities can buy power from Arizona households. It’s a new ball game. </strong></p>
<p><strong>By GUEST AUTHOR Lee Barken</strong>, IT practice leader at <strong><a href="http://www.hwcpa.com/" target="_blank">Haskell &amp; White, LLP</a></strong></p>
<p><img class="alignright size-full wp-image-705" title="Barken T-RECS" src="http://www.glennmosier.com/wp-content/uploads/2010/03/Barken-T-RECS.bmp" alt="Barken T-RECS" />To meet their renewable standards, California utilities are now able to look outside the state. What happens next should be interesting.</p>
<p>California&#8217;s Renewable Portfolio Standard (RPS) mandates minimum renewable energy thresholds in a utility company&#8217;s electricity mix. In California, that minimum is 20% by the end of 2010. Utilities can obtain a three-year extension, and most will ask for that, but 2010 is still the official deadline.</p>
<p><strong><strong>Why an RPS?</strong></strong><strong></strong></p>
<p>According to the Public Utilities Code, Section 399.11, an increase in renewable resources &#8220;may promote stable electricity prices, protect public health, improve environmental quality, stimulate sustainable economic development, create new employment opportunities, and reduce reliance on imported fuels.&#8221;</p>
<p>However, these lofty goals overlooked one important element: execution.  Drafting a law mandating a 20% renewable mix doesn&#8217;t <span id="more-702"></span>create an overnight solar farm. In fact, by the end of 2009, the investor-owned utilities were woefully behind schedule. According to the California Public Utilities Commission (CPUC), the renewable score card looked like this:</p>
<p>Southern California Edison: 16.8%</p>
<p>Pacific Gas &amp; Electric: 14.4%</p>
<p>San Diego Gas &amp; Electric: 10.5%</p>
<p>New Rules to the Rescue</p>
<p>To help utilities reach their 20% goal, the CPUC announced this week that the utilities can now purchase tradable Renewable Energy Credits (RECs) to meet their RPS mandates. This represents a significant departure from the previous CPUC position, which required utilities to purchase the electrons and the RECs together. </p>
<p>In other words, the utility was required to buy &#8220;green power&#8221; from large solar and wind farms, and purchase both the electricity and the green attributes of that energy generation simultaneously.  The new ruling effectively allows for the &#8220;unbundling&#8221; of this transaction.  It separates the &#8220;green&#8221; and the &#8220;power,&#8221; such that utilities can purchase the green attributes of renewable generation, even if the actual electrons being generated are consumed elsewhere.</p>
<p><strong><strong>Benefits of Unbundling</strong></strong><strong></strong></p>
<p>The primary benefit of allowing tradable RECs is the flexibility it provides to the utility. By allowing generation outside of California (but within the boundaries of the Western Electric Coordinating Council), this ruling will likely lower the cost and ease the burden of RPS compliance.</p>
<p>According to the CPUC ruling, &#8220;REC-only transactions in which the RPS-eligible energy does not serve California load provides to California consumers the general benefits of increased use of renewable energy, such as reduction in the emission of greenhouse gases and downward pressure on natural gas prices.&#8221; </p>
<p>In addition, the ruling mentions the &#8220;potential additional revenue streams to developers of renewable generation projects&#8221; made available through the use of T-RECs.</p>
<p><strong><strong>A New T-REC Marketplace</strong></strong><strong></strong></p>
<p>The CPUC ruling lays the groundwork for a robust T-REC marketplace. &#8220;Although the tradable REC market may be modest in the next two or three years, the market rules put in place in this decision will both allow this new market to develop and provide robust rules as the tradable REC market matures,&#8221; said CPUC President Michael Peevey.</p>
<p>Given that most of the utility-scale renewable energy project pipeline in California is already contracted to utilities to meet the RPS requirements, this ruling creates some interesting opportunities to monetize the green attributes of renewable energy projects in ways not previously considered. In particular, rooftop and distributed generation systems could qualify if they registered with the Western Renewable Energy Generation Information System (WREGIS).</p>
<p><strong><strong>T-RECs for Homeowners</strong></strong><strong></strong></p>
<p>Rooftop solar projects deployed under the California Solar Initiative (CSI), the Self Generation Incentive Program (SGIP) and the New Solar Homes Partnership (NSHP) may be granted RPS-eligible status. It is conceivable that RECs could be granted to home owners, commercial property owners or perhaps aggregated under a larger co-op model in order to provide a revenue stream to the owners of distributed generation assets.</p>
<p>In theory, fuel cell devices from companies such as ClearEdge Power or Bloom Energy may qualify for REC generation if their fuel supply comes from biogas or other renewable sources.</p>
<p>Arizona, which has talked about exporting power to the U.S. will love this. Some companies have even talked about bringing power from Mexico. Obviously, this doesn&#8217;t help the &#8220;green jobs&#8221; element of California&#8217;s energy program, but it will help the state meet its goals.</p>
<p><strong><strong>Baby Steps</strong></strong><strong></strong></p>
<p>The CPUC ruling does include several safeguards to protect ratepayers. First, the ruling establishes a cap of $50 per REC. In addition, RECs can only be used to meet 25% of a utility&#8217;s RPS obligation. Both of these mechanisms, however, expire at the end of 2011.</p>
<p>The ruling &#8220;directs Energy Division staff to collect information about the TREC market and the use of TRECs for RPS compliance, and to provide a report with recommendations to the Commission within 16 months of the date of this decision.&#8221;  Based on these recommendations, the safeguards may be extended, modified, or allowed to sunset.</p>
<p><strong><strong>Welcome News</strong></strong><strong></strong></p>
<p>Word of the ruling travelled fast and was quickly embraced by several industry and advocacy groups, including the Center for Resource Solutions (CRS), a non-profit that promotes policies and consumer-protection mechanisms for renewable energy, greenhouse gas reduction and energy efficiency programs. </p>
<p>&#8220;This has been a long and contentious issue,&#8221; said Arthur O&#8217;Donnell, the Executive Director for CRS.  &#8220;But it&#8217;s been clear for some time that California was unable to meet its short-term 20% [RPS] goals without employing T-RECs.&#8221;</p>
<p>While the debate over energy policy rages on in Congress, California has taken a leading position in the clean energy race. With a T-REC pathway in place, utility companies will now have more options to meet RPS requirements.  In addition, demand for T-RECs is expected to increase and provide a stimulus for the emerging REC marketplace.</p>
<p> <em><strong><em>Lee Barken, </em></strong></em><em><em>CPA, LEED-AP is the IT practice leader at Haskell &amp; White, LLP and serves on the board of directors of CleanTECH San Diego and the US Green Building Council, San Diego chapter.  Lee writes and speaks on the topics of carbon accounting, green building, IT audit compliance, enterprise security and wireless LAN technology. You can reach him at 858-350-4215 or <span style="text-decoration: underline;">lbarken@hwcpa.com</span>.</em></em><em></em></p>
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		<title>Clean-Tech Investor Summit: Industry luminaries share their vision for success.</title>
		<link>http://www.glennmosier.com/2010/02/clean-tech-investor-summit-industry-luminaries-share-their-vision-for-success/</link>
		<comments>http://www.glennmosier.com/2010/02/clean-tech-investor-summit-industry-luminaries-share-their-vision-for-success/#comments</comments>
		<pubDate>Sat, 06 Feb 2010 00:46:20 +0000</pubDate>
		<dc:creator>gmosier</dc:creator>
				<category><![CDATA[Events]]></category>
		<category><![CDATA[Guest Author]]></category>
		<category><![CDATA[Haskell & White]]></category>
		<category><![CDATA[Lee Barken]]></category>

		<guid isPermaLink="false">http://www.glennmosier.com/?p=631</guid>
		<description><![CDATA[By GUEST AUTHOR Lee Barken, IT practice leader at Haskell &#38; White, LLP With southern California in the midst of thunderstorms and tornado warnings, attendees at the 6th Annual Clean-tech Investor Summit listened intently to conference chair Ira Ehrenpreis remind the audience that “we choose Palm Springs as the conference location for the past 6 [...]]]></description>
			<content:encoded><![CDATA[<p><strong>By GUEST AUTHOR Lee Barken</strong>, IT practice leader at <strong><a href="http://www.hwcpa.com/" target="_blank">Haskell &amp; White, LLP</a></strong></p>
<p>With southern California in the midst of thunderstorms and tornado warnings, attendees at the 6th Annual Clean-tech Investor Summit listened intently to conference chair Ira Ehrenpreis remind the audience that “we choose Palm Springs as the conference location for the past 6 years because of the wonderful weather here.” </p>
<p>Despite the cancellation of 3 speakers due to weather related travel problems, the January 19-21 summit convened over 400 industry professionals to reflect on 2009, opine on 2010 and network with piers.</p>
<p>Networking, as it turns out, was a major attraction for attendees.  As one Private Equity managing partner said to me: “I’m here to meet up with colleagues and see old friends.”  Another popular theme, as shared by one clean tech company exec I met: “We’re here to look for funding.”</p>
<p>Flipping through the conference attendee list (provided to all participants) reveals an eclectic mix with concentrations in two communities: Capital Providers (Venture Capital, Private Equity) and <span id="more-631"></span>Entrepreneurs.  The other notable presence: attorneys.  Lots of attorneys.  Now, imagine adding cocktails, a few hors d&#8217;oeuvres and then swirling them all together in one big room.  It’s party time.</p>
<p>In addition to networking, a major attraction of the summit is to provide a forum for presentations by industry luminaries and thought leaders.  Let’s just call them the “rock stars”.  From senators to CEOs, numerous presenters took the microphone and shared their vision and expertise with the audience.  Two particularly notable presentations provided unique insights:  Ray Andersen, Chairman, Interface Corporation and Amory Lovins, Chairman, Rocky Mountain Institute.</p>
<p><strong>The Most Interesting Person in the Room</strong></p>
<p>Ray Andersen is the author of “Confessions of a Radical Industrialist” and Chairman of Interface, Inc., the worlds largest manufacturer of modular carpet.  Carpet manufacturing is one of the most petro-chemical and resource intensive industries out there, yet Andersen – who introduced a sweeping sustainability vision in August 1994 – is committed to a company goal of zero environmental impact by the year 2020.</p>
<p>Andersen speaks with a calm and dry southern accent as he describes his own personal journey reconciling environmental and business issues through an ethical lens.  At times, the presentation drifts from instructive to poetic, as Andersen breaks into prose with the intelligence and artistry of a spoken word poet.</p>
<p>“The earth is finite,” Andersen said.  You can see it from space.  That’s all there is.”  He adds, “Nature is the goose that lays the golden eggs.  We must not squeeze the golden goose to death.”</p>
<p>What’s striking about Andersen is that he delivers his presentation without any of the granola persona or smugness that you might expect to be attached to his message.  Andersen cares about the environment.  He also cares about business.  Interface Global has revenues exceeding a Billion dollars and Andersen is the first to remind the audience that “I am every bit as competitive as any corporate executive you will meet.” </p>
<p>To Andersen, sustainability is a war on waste.  As such, he views sustainability as a competitive advantage, not a burden or a diversionary marketing exercise.  Said Andersen, “This turns out to be a better business model.  We make a better profit.”</p>
<p><strong>The Smartest Person in the Room</strong></p>
<p> Amory Lovins is the cofounder, Chairman, and Chief Scientist at the Rocky Mountain Institute (RMI), a self described independent and entrepreneurial non-profit “think and do tank” with a staff of 90 and annual budget of $15 million.</p>
<p>Lovins’ intellect is matched only by his humble and down to earth demeanor.  Following a lengthy and elaborate speaker introduction, Lovins begins his presentation with a smile and an unassuming quip: “With an introduction like that, I can’t wait to hear what I have to say.” </p>
<p>After some laughter, he engaged the audience with a simple multiple choice question:  “Do you prefer to die of:  A. Climate Change, B. Oil Wars, or C. Nuclear Holocaust.”  The answer, he suggests, is: “D. None of the Above.” </p>
<p>For Lovins, environmental change is all about reengineering energy generation and consumption, or as he puts it, “Reinventing fire”.  When done properly, he suggests, this <a href="http://www.rmi.org/rmi/Take+Action">concept</a> of freeing the world from our dependence on fossil fuels comes with significant financial benefits.  “Problems go away, not at a cost, but at a profit,” says Lovins.</p>
<p>In a series of engineering vignettes, from redesigning how water flows through pipes to data center optimizations, Lovins demonstrates how thoughtful engineering and asking the right design questions can produce spectacular efficiency results.  In fact, Lovins has a website dedicated to this topic, called the Factor 10 Engineering project.  (www.10xe.org)</p>
<p>According to Lovins, “The notion that climate protection is costly is simply false.”  He adds, “Saving energy is cheaper then buying it, so smart firms are rapidly investing in energy efficiency—whether they worry about climate issues or not.”</p>
<p><strong>Singing in the Rain</strong></p>
<p>Amidst the torrential downpour in Palm Springs, the Clean-tech Investor Summit proves that the clean tech movement is producing both environmental benefits and economic profits. </p>
<p>Leaders like Ray Andersen and Amory Lovins are shining examples of how to make this model work.  The economic recovery, much like my trip home to San Diego after the conference, is demonstrating that eventually the rains stop and the clouds fade away.  The year ahead holds great promise.  Are you ready for some sunshine?</p>
<p><strong>Lee Barken</strong>, CPA, LEED-AP is the IT practice leader at Haskell &amp; White, LLP and serves on the board of directors of CleanTECH San Diego and the US Green Building Council, San Diego chapter.  Lee writes and speaks on the topics of carbon accounting, green building, IT audit compliance, enterprise security and wireless LAN technology. You can reach him at 858-350-4215 or <span style="text-decoration: underline;">lbarken@hwcpa.com</span>.</p>
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		<title>SEC Clears the Air: New guidance clarifies climate change disclosure requirements</title>
		<link>http://www.glennmosier.com/2010/02/guest-author-clean-tech-investor-summit-industry-luminaries-share-their-vision-for-success/</link>
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		<pubDate>Thu, 04 Feb 2010 23:59:07 +0000</pubDate>
		<dc:creator>gmosier</dc:creator>
				<category><![CDATA[Climate change]]></category>
		<category><![CDATA[Guest Author]]></category>
		<category><![CDATA[Haskell & White]]></category>
		<category><![CDATA[Lee Barken]]></category>

		<guid isPermaLink="false">http://www.glennmosier.com/?p=621</guid>
		<description><![CDATA[By GUEST AUTHOR Lee Barken, IT practice leader at Haskell &#38; White, LLP While President Obama drew 48 million viewers for his State of the Union address, another noteworthy – albeit quieter – presentation was being made across town at the Securities and Exchange Commission (SEC).  The SEC, not particularly known for its marketing prowess, [...]]]></description>
			<content:encoded><![CDATA[<p><strong>By GUEST AUTHOR Lee Barken</strong>, IT practice leader at <strong><a href="http://www.hwcpa.com/" target="_blank"><span style="color: #10284e;">Haskell &amp; White, LLP</span></a></strong></p>
<p>While President Obama drew 48 million viewers for his State of the Union address, another noteworthy – albeit quieter – presentation was being made across town at the Securities and Exchange Commission (SEC).  The SEC, not particularly known for its marketing prowess, used the same day that Obama took the podium to announce that the SEC commissioners had voted to approve the release of interpretive guidance on financial disclosures related to climate change.  </p>
<p>In what might be characterized as the pin drop heard around the world, the SEC highlighted four areas where climate related disclosures may be required:</p>
<ul>
<li>Impact of Legislation and Regulation</li>
<li>Impact of International Accords</li>
<li>Indirect Consequences of Regulation or Business Trends</li>
<li>Physical Impacts of Climate Change </li>
</ul>
<p><strong>Science and Environment Commission?</strong></p>
<p> SEC Chair Mary Shapiro was quick to point out that the interpretive guidance is not an official position on climate change.  &#8220;We are not opining on whether the world&#8217;s climate is changing, <span id="more-621"></span>at what pace it might be changing, or due to what causes. Nothing that the Commission does today should be construed as weighing in on those topics,&#8221; said Schapiro.</p>
<p> In addition, it was noted that a guidance document does not create new laws or requirements, but rather provides direction on how existing laws should be interpreted in light of an emerging issue.  Guidance documents, similar to the one issued in 1998 related to Y2K disclosures, are intended to promote consistency between company reports and provide decision useful information to investors related to company risks.</p>
<p><strong>Serious Pressure</strong> </p>
<p>According to CERES (pronounced “Series”), a coalition of over 80 institutional investors with over $8 trillion under management, “The lack of specific guidance until now has resulted in weak and inconsistent climate-related disclosure by public companies.”  CERES had been petitioning the SEC to promote climate disclosures since 2007. </p>
<p> One CERES member, the California Public Employees Retirement System (CalPERS) publicly praised the move.  &#8220;We’re glad the SEC is stepping up to the plate to protect investors,” said Anne Stausboll, CEO of CalPERS. “Ensuring that investors are getting timely, material information on climate-related impacts, including regulatory and physical impacts, is absolutely essential. Investors have a fundamental right to know which companies are well positioned for the future and which are not.&#8221;</p>
<p><strong> A Partisan Divide</strong></p>
<p> Support for releasing the guidance was far from unanimous.  The 3-2 vote fell squarely along party lines, with 3 democratic commissioners voting in favor and 2 republican commissioners opposed.  According to Commissioner Kathleen Casey, “I do not believe that interpretive guidance relating to disclosure of the effects of legal requirements and reputational pressures on registrants in the context of climate change is necessary or appropriate.”</p>
<p> Another concern, expressed by Commission Troy Paredes, was the potential for confusion.  Said Paredes, “What triggers a ‘reputational damage’ or ‘physical effects’ disclosure is far from certain, as is the scope of any such disclosure if and when required.”</p>
<p> <strong>Climate Disclosure Standards Board</strong></p>
<p> For most companies, climate change disclosures are not a new phenomenon.  For years, shareholders have been putting pressure on companies to provide more transparency regarding Corporate Social Responsibility (CSR).  A number of resources exist to provide assistance to companies trying to address these issues. </p>
<p> Most notably, a consortium of business, environmental and accounting groups have come together to form the <a href="http://www.cdsb-global.org/"><strong>Climate Disclosure Standards Board</strong></a><strong> (</strong>CDSB).  In 2009, the CDSB published an extensive guide to help companies develop climate change disclosures.  The <strong>“</strong><a href="http://www.cdsb-global.org/index.php?page=draft-reporting-framework"><strong>CDSB Reporting Framework</strong></a><strong>”</strong> report, along with accompanying <a href="http://www.cdsb-global.org/reporting-templates/"><strong>Reporting Templates</strong></a>, focuses on how to make disclosures that provide investors with decision useful information related to climate change.</p>
<p><strong> Let the Sun Shine In</strong></p>
<p> There’s an old saying that sunshine is the best disinfectant.  By encouraging companies to provide greater transparency, the SEC ruling will result in better disclosures.  These disclosures, in turn, will help investors make better capital allocation decisions.  As companies adjust to the new guidelines, efforts such as the CDSB can help ease the transition.</p>
<p> Reporting climate change disclosures will provide incentives for companies to monitor and manage their sustainability efforts.  It also provides an opportunity for companies to publicly highlight their ongoing activities and leadership positions.  While this may be one small step for the SEC, the move is one giant leap forward in recognizing that business and environmental issues are deeply interconnected.</p>
<p><strong> </strong><em><strong>Lee Barken</strong>, CPA, LEED-AP is the IT practice leader at Haskell &amp; White, LLP and serves on the board of directors of CleanTECH San Diego and the US Green Building Council, San Diego chapter.  Lee writes and speaks on the topics of carbon accounting, green building, IT audit compliance, enterprise security and wireless LAN technology. You can reach him at 858-350-4215 or lbarken@hwcpa.com.</em></p>
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		<title>GUEST AUTHOR San Diego to Copenhagen: It’s a Small World After All</title>
		<link>http://www.glennmosier.com/2009/12/guest-author-san-diego-to-copenhagen-it%e2%80%99s-a-small-world-after-all/</link>
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		<pubDate>Sat, 19 Dec 2009 22:04:33 +0000</pubDate>
		<dc:creator>gmosier</dc:creator>
				<category><![CDATA[Climate change]]></category>
		<category><![CDATA[Guest Author]]></category>
		<category><![CDATA[COP-15 Climate Summit]]></category>
		<category><![CDATA[Copenhagen]]></category>
		<category><![CDATA[Haskell & White]]></category>
		<category><![CDATA[Lee Barken]]></category>

		<guid isPermaLink="false">http://www.glennmosier.com/?p=592</guid>
		<description><![CDATA[By Lee Barken, IT practice leader at Haskell &#38; White, LLP It’s a balmy 67 degrees in San Diego and I’m back home at my local coffee shop, sipping Chai Tea Latte.  A short 24 hours ago, I was in the snow and bitter cold of Copenhagen, Denmark, attending the 15th meeting of the Conference [...]]]></description>
			<content:encoded><![CDATA[<p><strong>By Lee Barken</strong>, IT practice leader at <strong><a href="http://www.hwcpa.com/" target="_blank">Haskell &amp; White, LLP</a></strong></p>
<p><img class="alignright size-medium wp-image-594" title="BARKEN future_now" src="http://www.glennmosier.com/wp-content/uploads/2009/12/BARKEN-future_now-300x224.jpg" alt="BARKEN future_now" width="300" height="224" />It’s a balmy 67 degrees in San Diego and I’m back home at my local coffee shop, sipping Chai Tea Latte.  A short 24 hours ago, I was in the snow and bitter cold of Copenhagen, Denmark, attending the 15th meeting of the Conference of Parties (COP15) climate summit.</p>
<p>For two brief weeks, people from around the world had been gathered to discuss how carbon emissions are affecting our environment.  Despite a failure to sign a major agreement, the victory of the conference has been its ability to focus world attention on climate change issues.  COP-15 has captured the public’s interest, raised awareness and energized ordinary citizens into action.</p>
<p>Acknowledging the gravity of climate change is a difficult task to consider as I sip a tasty beverage in the comfort of my shorts and t-shirt.  Perhaps the single largest challenge for reducing carbon emissions is to convey a sense of urgency to those who are the least affected.  Has our<span id="more-592"></span> own comfortable condition lulled us into a sense of complacency?</p>
<p><strong>What, Me Worry?</strong></p>
<p>As Americans, we have enjoyed a cultural bias towards short term gratification.  This attitude is demonstrated by our invention of the credit card and its widespread use.  It can also be found in our cultural icons, such as the famous Popeye comic strip character Wimpy, who proclaimed “I would gladly pay you Tuesday for a hamburger today.”</p>
<p>Americans have also demonstrated that they are among the most generous in the world to respond to international relief efforts following natural disasters such as tsunamis, earthquakes and floods.  Unfortunately, we wait until after the disaster occurs to spring into action.</p>
<p><strong>Climate Refugees?</strong></p>
<p>At the COP-15 climate summit this week in Copenhagen, I took particular note of a group of seven countries that made desperate pleas to save their tiny island nations.  Most countries at these international treaty negotiations have established 2 degrees as the maximum allowable increase in global temperature that the planet can sustain, before catastrophic effects are felt.  However, countries such as Tuvalu and Maldives are now insisting that any increases greater then 1.5 degrees would mean the complete destruction of their countries and require entire populations to relocate to higher ground.</p>
<p>The speeches from these countries were passionate and thought provoking.  Can you imagine being sent to Copenhagen as your country’s representative with the task of saving your homeland?  A few years ago we sent my hometown San Diego Chargers to the playoffs.  When they failed their task and come home empty handed, we still gave them a parade downtown.  I hope the other countries are as generous to their delegations.</p>
<p>“The entire population of Tuvalu lives below two meters above sea level,” said Ian Fry, a delegate from Tuvalu.  In a plenary session in front of hundreds of dignitaries, he ended his presentation by saying “I woke this morning, and I was crying, and that’s not easy for a grown man to admit. The fate of my country rests in your hands.”  You can watch the entire presentation here: http://www.youtube.com/watch?v=oUyZOgcHn-Q</p>
<p><strong>I’d Like to Teach the World to Sing…</strong></p>
<p>If you’ve ever seen the famous 1971 TV commercial, you might think that the solution to world happiness is just giving everybody a Coke and teaching them to sing together.  The problem with this approach, of course, is the consequences of proliferating emissions associated with carbon intensive lifestyles.</p>
<p>If the United States represents 5% of the world population, but is responsible for 25% of its emissions, what happens when every person in China or India decides that they’d like to live the good life, too?  What happens to the environment when everybody in the world wants to drive a Hummer, live in a McMansion and enjoy a standard of living like the one experienced in the US?</p>
<p>It’s not that developing countries want a Starbucks on every corner. Many just want running water and electricity that actually works 24 hours a day.  One tool, putting a price on carbon through cap and trade, creates incentives for companies to reduce emissions.  This stimulates innovation, creates a marketplace around low carbon solutions and provides a pathway for developing countries to grow in a way that minimizes environmental harm.</p>
<p>In other words, the goal is to “de-couple” economic development and environmental damage.  Leveraging the innovation from industrial countries would allow developing nations to enjoy modern conveniences and build out their energy, transportation and construction sectors in a cleaner way than developed countries have historically achieved.</p>
<p><strong>Home Sweet Home</strong></p>
<p>Having returned home to San Diego, it’s easy to sink back into the daily routines of going to work, running errands and living life.  San Diego may not be currently feeling the affects of climate change, however, the indulgence of inaction is no longer affordable.  If there’s anything I’ve learned from my experience at COP15, it’s that the world is interconnected on many levels and our actions (or inactions) can have global consequences.</p>
<p>Interacting with delegates from nearly 200 countries from around the world has highlighted the importance of recognizing common goals.  However, achieving these goals will require a delicate balance of policy and fiscal responsibility in the months and years ahead.  The challenges are great, but we’re a great nation.  With sensible, business-focused objectives, we can protect the planet and the pocketbook.</p>
<p><em><strong>Lee Barken</strong>, CPA, LEED-AP is the IT practice leader at Haskell &amp; White, LLP and serves on the board of directors of CleanTECH San Diego and the U.S. Green Building Council – San Diego chapter. Lee writes and speaks on the topics of carbon accounting, green building, IT audit compliance, enterprise security and wireless LAN technology. He was recently in Copenhagen attending the COP15 conference. You can reach him at 858-350-4215 or <a href="mailto:lbarken@hwcpa.com">lbarken@hwcpa.com</a>.</em></p>
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		<title>SIDEBAR: Video interview and photos from Copenhagen</title>
		<link>http://www.glennmosier.com/2009/12/sidebar-video-interview-and-photos-from-copenhagen/</link>
		<comments>http://www.glennmosier.com/2009/12/sidebar-video-interview-and-photos-from-copenhagen/#comments</comments>
		<pubDate>Sat, 19 Dec 2009 18:23:13 +0000</pubDate>
		<dc:creator>gmosier</dc:creator>
				<category><![CDATA[Climate change]]></category>
		<category><![CDATA[Guest Author]]></category>
		<category><![CDATA[Bright Green conference]]></category>
		<category><![CDATA[COP-15 Climate Summit]]></category>
		<category><![CDATA[Copenhagen]]></category>
		<category><![CDATA[Lee Barken]]></category>

		<guid isPermaLink="false">http://www.glennmosier.com/?p=600</guid>
		<description><![CDATA[Not only has Lee Barken provided us with a daily report from the 15th meeting of the Conference of Parties (COP15) climate summit in Copenhagen, Denmark, he also provided those of us suffering the heat in San Diego with a video interview and a photo montage of events in Copenhagen including the Bright Green Conference.  [...]]]></description>
			<content:encoded><![CDATA[<p>Not only has <strong>Lee Barken </strong>provided us with a daily report from the 15th meeting of the Conference of Parties (COP15) climate summit in Copenhagen, Denmark, he also provided those of us suffering the heat in San Diego with a video interview and a photo montage of events in Copenhagen including the <strong><a href="http://www.brightgreen.dk/" target="_blank">Bright Green Conference</a></strong>. </p>
<p>Click <strong><a href="http://www.youtube.com/watch?v=VZhT5xhUxPA" target="_blank">here</a></strong> for video interview:</p>
<p>Click <strong><a href="http://www.flickr.com/photos/45713621@N02/sets/72157623031863812/show" target="_blank">here</a></strong> for photos:</p>
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		<title>GUEST AUTHOR Carbon Debt: What Is the Industrial World’s Responsibility to Developing Countries?</title>
		<link>http://www.glennmosier.com/2009/12/guest-author-carbon-debt-what-is-the-industrial-world%e2%80%99s-responsibility-to-developing-countries/</link>
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		<pubDate>Fri, 18 Dec 2009 20:47:43 +0000</pubDate>
		<dc:creator>gmosier</dc:creator>
				<category><![CDATA[Climate change]]></category>
		<category><![CDATA[Guest Author]]></category>
		<category><![CDATA[COP-15 Climate Summit]]></category>
		<category><![CDATA[Copenhagen]]></category>
		<category><![CDATA[Haskell & White]]></category>
		<category><![CDATA[Lee Barken]]></category>

		<guid isPermaLink="false">http://www.glennmosier.com/?p=581</guid>
		<description><![CDATA[By Lee Barken, IT practice leader at Haskell &#38; White, LLP As we begin the final day of the Conference of Parties (Cop15) climate change conference in Copenhagen, Denmark, the grueling hours and stressful conditions are surely taking their toll on official delegates. It is, however, extremely impressive to see how tactful and diplomatic the [...]]]></description>
			<content:encoded><![CDATA[<p><strong>By Lee Barken</strong>, IT practice leader at <a href="http://www.hwcpa.com/" target="_blank"><strong>Haskell &amp; White, LLP</strong></a></p>
<p><img class="alignright size-full wp-image-583" title="BARKEN avatar_93" src="http://www.glennmosier.com/wp-content/uploads/2009/12/BARKEN-avatar_93.jpg" alt="BARKEN avatar_93" width="38" height="43" />As we begin the final day of the Conference of Parties (Cop15) climate change conference in Copenhagen, Denmark, the grueling hours and stressful conditions are surely taking their toll on official delegates. It is, however, extremely impressive to see how tactful and diplomatic the country representatives are, even when speaking with observers and civil society participants.</p>
<p>After one particularly late night at the Bella Center, home of Cop15, I waited at the Metro station at 1:30 a.m. in the snow and freezing temperatures and happened to engage in conversation with a negotiator from Bolivia.</p>
<p>The position of Bolivia and others in the region is that the atmosphere is polluted with emissions lingering from the dawn of the industrial era. In other words, developed countries spewed all these<span id="more-581"></span> gasses into the air and now the developing world is suffering the consequences. This is sometimes called the &#8220;equity&#8221; or &#8220;fairness&#8221; argument. What is our responsibility to pay for the &#8220;sins of the past&#8221;?</p>
<p>I suggested to my new Bolivian friend that the Carbon Debt argument reminded me a little bit of the cigarette lawsuits. Sure, we all know now about the dangers of cigarettes and the link between smoking and cancer. However, the demands for reparations only made sense when it could be demonstrated that cigarette companies intentionally and knowingly caused this harm.</p>
<p>Did he really believe that we&#8217;ve been polluting for the last 200 years knowing that undeveloped countries would later suffer? He conceded that while we may not have known 200 years ago, we should have known in the last 20 years about the effects of carbon emissions.</p>
<p>Still, the 500 gigatons or so of carbon that he claims is floating around in the atmosphere certainly didn&#8217;t all appear in the last two decades. In addition, since CO2 molecules don&#8217;t have country of origin labels attached, it will be very difficult to assign responsibility.</p>
<p>Coming to Copenhagen has been a remarkable experience. Although metro station exchanges at 1:30 a.m. may not change the world, my hat&#8217;s off to the organizers for creating this two-week conference where conversations can take place between participants from over 190 countries. Interactions with other delegates have been extremely positive and provide hope that constructive dialogue can lead to meaningful progress.</p>
<p><strong><em>Lee Barken</em></strong><em>, CPA, LEED-AP is the IT practice leader at Haskell &amp; White, LLP and serves on the board of directors of CleanTECH San Diego and the U.S. Green Building Council &#8211; San Diego chapter. Lee writes and speaks on the topics of carbon accounting, green building, IT audit compliance, enterprise security and wireless LAN technology. He is currently in Copenhagen attending the COP-15 conference. You can reach him at 858-350-4215 or <a href="mailto:lbarken@hwcpa.com">lbarken@hwcpa.com</a>. </em></p>
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